Friday, March 12, 2010

New from Bobbi Brown: Natural Finish Long Lasting Foundation SPF 15

Bobbi Brown has a new foundation to tempt us! Arriving in stores this month, Natural Finish Long Lasting Foundation with SPF 15 ($45) was designed to prevent foundation meltdown.

Bobbi has solved a very common problem with this new foundation. You have oily or combination skin. You want a foundation that lasts and gives you nice shine-free, even-looking skin, but your foundation never looks natural, and it starts to fade or wear off by lunchtime.

“This oil-free formula gives skin a soft-matte finish that looks healthy
and natural - never heavy. And it’s buildable, so you can customize your level of coverage,” according to the beauty guru herself!

The oil-free, long-wearing foundation balances oily and combination skin, so you’ll have a soft-matte, even-looking complexion without needing to pile on powder or reapply your makeup throughout the day. Sponge-like powders absorb excess oil on the surface of your skin, while emollients lock in moisture to ensure that your skin stays perfectly balanced.

The transfer-resistant formula helps create a barrier against heat and humidity for eight hours of wear. Even in the most humid climates, your makeup will stay in place. This formula contains an oil-free emulsion system that delivers a blend of finely milled pigments, spherical powders, and mica for natural-looking coverage. And it will be available in a range of 20 yellow-based shades - from Alabaster to Expresso, there is a shade for you!

Natural Finish Long Lasting Foundation SPF 15 will arrive at Bobbi Brown counters and the Bobbi Brown Web site this month. I have two friends who suffer with oily skin and makeup meltdown. We are going shopping, ladies!

Don't forget to visit Bobbi's site to vote for your favorite Pretty Powerful video. Help Bobbi select a winner! The deadline for voting is March 26. For each vote cast, Bobbi will donate $1 to Dress for Success, up to $10,000! Have fun watching the videos and do something good to help others - all in one fell swoop.

And, do I need to remind you that every Tuesday on Twitter this month, you can enter Bobbi's Pretty Powerful Tweetstakes? Just check @AskBobbiBrown for the Pretty Powerful question Tuesday morning and make sure to include "#PrettyPowerful" in your reply. You could win fantastic Bobbi Brown makeup treats.

Photo courtesy of Bobbi Brown